Aiming Rs 1 trillion turnover for Patanjali Group in next 5 years: Ramdev

Its leader, Baba Ramdev, said on Friday that the Patanjali Group is looking to record sales of INR 1 crore in the next five years as it expands its reach to all consumer segments with various offerings.

The group company Patanjali Foods (formerly Ruchi Soya) will also play an important role in achieving this milestone, having set a target of Rs 45,000-50,000 crore in turnover in the next five years.

As part of its portfolio premium strategy, Patanjali Foods has introduced a new range of offerings in nutritious, healthy biscuits, Nutrela millet based cereals and dry fruits.

“Our vision is to take the turnover of Patanjali Group to Rs 1 crore in the next 5 years and that of Patanjali Foods, our listed company to Rs 50,000 crore,” said Ramdev while addressing a press conference here.

He said Patanjali is focusing on self-reliance in India, challenging multinational companies in the domestic market, adding, “Today we have surpassed all multinational companies except Unilever, which is still ahead of us.”

“Two decades ago, when I said we would turnover of Patanjali at Rs 10,000 crore, at that time many thought Baba was overconfident. Then again when I said about Patanjali’s target of turning Rs 20,000 crore and competing with like Unilever, some asked us to Today, I proudly say that the turnover of Patanjali Group has reached the level of approximately Rs 45,000 crore,” he said.

Ramdev said that the group is offering a variety of products at affordable prices to the masses through Patanjali Ayurved and is now trying to tap into the “emerging upper middle class” with premium products offered by Patanjali Foods.

On a global level too, he said Patanjali is on track to become a leading player in the FMCG sector with a reach of around Rs 200 crore in 200 countries.

“In India itself, we have reached Rs 70 crore and are aiming to reach over Rs 100 crore. We are making various preparations for this. We have reached the masses and are looking to cater to the upper middle class with our premium products like soya nuggets, premium oil and other Nutella products.” .

Sanjeev Astana, CEO of Patanjali Foods, said that the company currently has a turnover of Rs 31,000 crore.

“In the next five years, we expect it to be in the range of Rs 45,000 crore to Rs 50,000 crore,” he told PTI here on the sidelines of product launches.

He added, “Our goal is that from the current value proposition that we have, about 5 percent to 10 percent will come from premium products.”

Asthana said the company is building Nutrela as an umbrella to guide its consumer business, which has distinct value and propositions.

For biscuits, he said, the company posted revenue of Rs. 1,200 crore.

“This year, our target is in excess of Rs 1,500 crore. We are very confident that we will achieve this target. From now on, a larger portion of our share will come to value and a large portion of it will come from premium, as we offer healthy options without diluting anything that Patanjali stands for. .