Indian exporters on Amazon Global Selling see close to 70% business growth

The company said Indian exporters in Amazon’s e-commerce exports program saw Amazon’s global sales account for nearly 70 percent year-on-year business growth during Prime Day.

Exporters from tier 2 and tier 3 cities grew from 40 per cent yoy to as much as 75 per cent yoy, with Panipat emerging at the top in terms of exporter growth followed by Indore and Jaipur (55 per cent yoy), and Erosion (40 per cent yoy).

The highest sales were achieved in the Beauty category (125% YoY), followed by Apparel with a growth of 122% YoY.

Products in the Home category recorded 81 percent YoY growth followed by 75 percent YoY growth in Furniture and 52 percent YoY growth in Kitchen products, in the two-day sale event on July 11-12 this year, said Amazon India.

Japan has emerged as a new high growth destination for exports as buyers from North America, Europe, the Middle East and Japan shopped for Indian export products.

With over 200 million Amazon Prime members globally, Prime Day has always been a key growth period for Indian exporters in Amazon Global Sale. This year we have seen thousands of exporters from all over the country taking lots of Made in India products to customers all over the world, said Bhupen Wakankar, Global Trade Manager, Amazon India.