Maruti Suzuki partners with Cholamandalam Investment and Finance Company

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Maruti Suzuki India Ltd said on Monday that it has partnered with Cholamandalam Investment and Finance Company Ltd (Chola) to fund inventory for its merchant partners.

The new alliance will enable more than 3,600 Maruti Suzuki dealerships across the country with inventory financing options that are comprehensive to working capital requirements, the company said in a statement.

“We have worked closely with Cholamandalam in developing personalized offerings and end-to-end working capital solutions for our dealer partners across the country,” said Shashank Srivastava, Chief Marketing and Sales Executive, Maruti Suzuki India.

Ravindra Kundu, Managing Director, Cholamandalam Investment and Finance Company Ltd, said: “With our strong network of 1,191 branches across India, we aim to provide (Maruti) merchants an experience like never before with customized financing packages that will come Fast, convenient and transparent operations.

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First published: May 22, 2023 | 7:46 p.m ist