Amul Vs Nandini Vs dairy co-ops: NDDB calls heads of various milk federations to sort out row
The National Dairy Development Board (NDDB) has convened chairmen and managing directors from various dairy cooperative federations across the country this month to sort out the sensitive issue of cross-border marketing of liquid milk.
The meeting was convened by NDDB Chairman Minish C Shah, in response to objections raised by KS Mani, Chairman of Kerala Cooperative Milk Marketing Federation (KCMMF), on the issue of cross-border marketing at the National Dairy Cooperative Federation of India (NCDFI) meeting held at Varanasi. It is likely to take place by the end of this month.
Earlier, KCMMF, known by the brand Milma, He was very concerned about the Karnataka Milk Federation invading parts of Kerala to sell its Nandini brand of liquid milk.
work together
“This is a complex and multifaceted issue, as cooperative dairies have different priorities and interests,” said Mani, who made a strong presentation at the NCDFI meeting.
By working together, he said, cooperative dairies can find solutions that benefit all stakeholders and ensure that high-quality milk is delivered to consumers.
Mani stressed that the cooperative dairy should deal with this issue cooperatively and diplomatically, which will preserve the values of the cooperative movement.
In response to Mani’s views on the issue, the NDDB Chairman said a meeting of chairmen and board members of all dairy cooperative federations will be called this month to discuss the issue and explore possible solutions to ensure the interests of all member cooperatives are protected.
Raising concern about cross-border marketing, Milma said the cost of inputs in Kerala is higher than in most other states.
Also, in Karnataka, the government gives subsidies to KMF, which is the main reason for the cost difference between Nandini and Milma milk. Instead of passing this advantage on to the farmers, KMF uses this advantage to sell its Nandini brand of milk at a lower price.