60% of unicorn founders in India are first time founders, says study


The majority of unicorn startup founders in India are first-time founders, according to a study. PrivateCircle Research, in an analysis, found that 60 per cent of unicorn founders in India are first-time founders.


The research also notes that out of the 261 unicorn founders analysed in the report, 29 per cent took two attempts to build their first unicorn, while another 6 per cent took three tries.

Click here to connect with us on WhatsApp


For instance, Zepto founders built KiranaKart before developing the quick commerce app.


Kunal Shah famously sold Freecharge to Snapdeal before launching the $6.4 billion fintech unicorn CRED. Vineet Rao built two companies (SpectraVR and Shopwest) before founding Dealshare.

 


PrivateCircle has considered a list of 110 Indian unicorns, excluding companies like Ola Electric, Krutrim, Xpressbees, Glance, Globalbees, and Oxyzo, which are the second or third unicorns started by the same founder.


“However, it was interesting to note that the second companies of a unicorn founder achieved unicorn status in a median time of 1.5 years, which is much faster than the time taken to build their first unicorn,” said the report.


The report further added, “This isn’t just about success – it’s about resilience, learning from failure, and leveraging those experiences to scale greater heights. Serial entrepreneurs come into their second or third ventures with insights, experience, and often better access to networks and capital.”


As serial entrepreneurs continue to build billion-dollar companies, the Indian startup ecosystem has also evolved to embrace failure more than ever before.


Today, venture capitalists and investors look for founders who have experienced failure and come back stronger, seeing them as possessing grit, adaptability, and the ability to pivot when needed.


“As India’s startup ecosystem matures, we are likely to see a greater number of serial entrepreneurs launching new ventures. The lessons they bring from previous ventures will continue to elevate India’s position in the global startup landscape,” said the report.

First Published: Oct 09 2024 | 5:50 PM IST